Project Audience: Technology Students
Industry: Telecom Industry
Project Details:
Reliance Jio is one of the India's largest network providers whose marketing and business strategy took the world by storm. It has played a significant impact in revolutionizing India's digital ecosystem. Starting operation in the year 2016 as a telecommunication provider, it gained more than 50 million subscribers in exactly 83 years of launch. Focused on providing India with the ability of the digital revolution - to attch everyone by providing the higest quality of connectivity at the most affordable price. Compared to its competitor, Airtel, Jio has created a strong brand for itself.
Develop a case study to analyse the secret ingredients that continue to make Jio the most successful telecom company in India and how Jio will sustain its momentum.
Project Guidelines: Attached
Duration: 2 weeks
Submission: Case Study